Senior Living Counselor

Heritage Communities operates 14 communities in three states. As we grow, we continue to seek dynamic associates to join us on our mission to help active seniors Live Better. If you answer yes to the following questions, please reach out to us today!

• Do you enjoy working with people?
• Do you thrive on new challenges each day?
• Do you prefer to move throughout the day, rather than sit at a desk?
• Are you driven by the idea of helping others, and contributing to the greater good of your community?
• Do you desire purpose and the ability to make a difference?

Job Summary
The Senior Living Counselor promotes and markets Heritage Communities and available services to the local community, agencies and businesses. The incumbent cultivates relationships with callers, visitors and leads and assists prospective residents and their families in determining the appropriateness of making Heritage Communities their next home. The Senior Living Counselor highlights the Heritage Communities property, amenities and services. The incumbent is responsible for generating inquiries and building relationships that result in meeting community occupancy goals and maximizing occupancy. The Senior Living Counselor champions a positive culture that focuses on our core values of Compassion, Trust, Respect and Fun for residents and associates.

Essential Job Duties and Responsibilities

1. Inspire community team to provide excellent resident care and achieve operational excellence, census goals and financial goals throughout all stages of a community.
2. Cultivate a positive, inclusive culture through demonstrated behaviors that are aligned with our Core Values of Compassion, Respect, Trust and Fun.
3. Meet and exceed budgeted occupancy goals.
4. Schedule, organize and conduct in-person and virtual tours and events.
5. Advance the decision timeline of prospective residents by utilizing a professional, responsible and respectful approach.
6. Complete daily sales lead generation activities. Respond to all inquiries in a timely manner and document sales activities in accordance with standards.
7. Plan, coordinate and lead events and activities that promote the community and generate prospect and referral contact opportunities.
8. Establish and evolve positive relationships with prospective residents and families, Heritage residents, families, associates, OnCare Home Health, regulatory agencies, vendors and third-party providers as applicable.
9. Assess, analyze and grow occupancy levels by fully utilizing company sales and marketing programs.
10. Complete and obtain signed resident agreements, financial disclosures and other contract documents.
11. Meet with prospective families or residents, coordinate resident move-in's with the leadership team and facilitate new resident orientations.
12. As the member of the community leadership team, the incumbent will serve as on-call contact on for all inquiries.
13. Maintain a safe, sanitary and hazard-free community environment through the prevention of accidents, preservation of equipment and safe work practices.

Education and Experience

1. 2+ years of sales or sales support experience in a senior living or related industry supervisory or leadership role.
2. High school diploma or equivalent required.
3. Bachelor's degree or some college coursework in related field preferred.
4. Must possess a valid driver's license and acceptable driving record.
5. Must be at least 21 years of age to provide resident transportation and/or serve alcoholic beverages at community events.

Knowledge, Skills and Abilities

1. Ability to work and communicate effectively with diverse groups including colleagues, clients and various business contacts at various levels ranging from front-line employees to senior executives.
2. Demonstrated ability to promote a team that champions a culture of Compassion, Trust, Respect and Fun and operates in the spirit and advocacy for our seniors.
3. Excellent verbal and written communication skills with the ability to navigate challenging and ambiguous situations involving emotions or conflict.
4. Creative problem solving, negotiation and persuasion skills.
5. Possess operational knowledge of all departments of a senior living community including operations, sales and marketing, dining services, life enrichment, environmental services, maintenance, human resources, etc.
6. Ability to manage detailed, complex concepts and problems and make sound decisions regarding residents, families or other administrative issues.
7. Proven sales skills and ability to close with a solid understanding of the sales process from inquiry to close.
8. Ability to work independently, take initiative and drive results are critical to success.
9. Strong technical skills with knowledge of business software programs including Word, Excel and PowerPoint.
10. Previous experience with sales CRM preferred.
11. Ability to maintain confidential and privileged information that involves HIPPA, residents, associates.

Work Environment
Work takes place in a typical office environment equipped with a computer, phone and other office supplies. Work may also take place in the outdoor environment.

Position may also involve exposure to latex, infections and communicable diseases.
Physical Requirements
Must be able to assist residents with limited mobility, move equipment or materials and lift/push/pull up to 50 pounds intermittently throughout the day.
Travel
10% - 25% (usually local travel)