Dell Medical School
Austin, Texas
Purpose The Healthcare Contracts Specialist provides essential administrative and clerical support to the Contracts function and is responsible for organizing, tracking, and maintaining contract documentation, coordinating contract workflows, and ensuring timely processing of agreements. Reporting to the Senior Finance Business Partner, the Healthcare Contracts Specialist works closely with clinical departments, legal staff, supply chain, finance, and compliance. The position requires strong attention to detail, organizational skills, and the ability to manage multiple priorities in a fast-paced, highly regulated environment. The Healthcare Contracts Specialist plays a key role in supporting the contract lifecycle process, ensuring compliance with internal policies and external regulations, and facilitating communication between departments and external vendors. Responsibilities Contract Lifecycle Management Prepares, formats, and edits contract documents in collaboration with the clinical departments and with the direction of finance, legal or contracts staff for clarity and consistency. Tracks contract status and deadlines using contract management software or spreadsheets. Maintains organized digital and physical contract files in accordance with institutional policies. Assists with routing contracts for review, approval, and signature. Ensures executed contracts are properly archived and accessible. Prepares summaries and reports on contract status. Reviews contracts for formatting, completeness, and compliance with templates. Internal and External Communication Communicates with internal stakeholders to gather required documentation or approvals. Responds to inquiries from vendors, legal counsel, and department staff regarding contract status. Schedules meetings and maintains calendars for contract-related discussions. Drafts professional emails, memos and routine correspondence and contract-related memos to internal and external stakeholders. Escalates issues or delays to appropriate personnel. Responds promptly to inquiries from departments and vendors. Meets the expectations and requirements of internal and external customers, building rapport with stakeholders to facilitate smooth communication. Provides clear guidance on contract processes and requirements. Contract Databases and Logs Enters contract data into tracking systems or databases, ensuring accuracy. Identifies discrepancies or missing documentation in contract data. Updates contract logs with key dates, terms, and renewal information. Generates standard reports on contract activity and status. Assists with data validation and cleanup to ensure accuracy. Supports audits by retrieving and organizing requested contract records. Maintains logs and databases that are current and accessible. Compliance and Policy Adherence Verifies that contracts meet institutional formatting and policy requirements. Flags missing or incomplete documentation for review. Supports compliance with HIPAA, Stark Law, Anti-Kickback Statute, and other applicable regulations. Participates in training on contract compliance and confidentiality. Maintains confidentiality of sensitive contract information. General Administrative Support Orders office supplies and manages department filing systems. Prepares agendas, takes meeting minutes, and distributes follow-up items. Assists with onboarding of new staff or contractors. Supports special projects and process improvement initiatives. Contracts Renewals and Expirations Monitors upcoming contract expirations and alerts responsible parties. Prepares renewal templates and assists with drafting updated terms. Coordinates with departments to confirm continued need for services. Tracks renewal approvals and ensures timely execution. Archives expired contracts per retention policies. Required Qualifications Associate's degree in Business Administration, Legal Studies, or a related field of study. Two (2) years of administrative work experience, including at least 1 year supporting contract management, legal procurement, or compliance functions in a healthcare, legal, or corporate setting. Preferred Qualifications Bachelor's degree in Business Administration, Legal Studies, Healthcare Administration, or a related field of study. Three (3) years of experience in a healthcare or legal administrative support role, with direct exposure to contract lifecycle processes, document management systems, and regulatory compliance. Certifi ed Administrative Professional (CAP) offered by the International Association of Administrative Professionals (IAAP); demonstrates advanced administrative knowledge and skills Certified Contract Manager (CCM) offered by the National Contract Management Association (NCMA); beneficial for understanding contract lifecycle and compliance Notary Public Commission HIPAA Certification; demonstrates understanding of healthcare privacy and security regulations Salary Range $50,000 + depending on qualifications Working Environment/Equipment Standard office equipment Repetitive use of a keyboard Must be able to work in a hybrid environment as needed. May require occasional travel between administrative offices or healthcare facilities. Must be able to sit for extended periods and manage prolonged screen time. Requires use of contract management systems, document editing software, and enterprise resource planning (ERP) tools. Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.
Purpose The Healthcare Contracts Specialist provides essential administrative and clerical support to the Contracts function and is responsible for organizing, tracking, and maintaining contract documentation, coordinating contract workflows, and ensuring timely processing of agreements. Reporting to the Senior Finance Business Partner, the Healthcare Contracts Specialist works closely with clinical departments, legal staff, supply chain, finance, and compliance. The position requires strong attention to detail, organizational skills, and the ability to manage multiple priorities in a fast-paced, highly regulated environment. The Healthcare Contracts Specialist plays a key role in supporting the contract lifecycle process, ensuring compliance with internal policies and external regulations, and facilitating communication between departments and external vendors. Responsibilities Contract Lifecycle Management Prepares, formats, and edits contract documents in collaboration with the clinical departments and with the direction of finance, legal or contracts staff for clarity and consistency. Tracks contract status and deadlines using contract management software or spreadsheets. Maintains organized digital and physical contract files in accordance with institutional policies. Assists with routing contracts for review, approval, and signature. Ensures executed contracts are properly archived and accessible. Prepares summaries and reports on contract status. Reviews contracts for formatting, completeness, and compliance with templates. Internal and External Communication Communicates with internal stakeholders to gather required documentation or approvals. Responds to inquiries from vendors, legal counsel, and department staff regarding contract status. Schedules meetings and maintains calendars for contract-related discussions. Drafts professional emails, memos and routine correspondence and contract-related memos to internal and external stakeholders. Escalates issues or delays to appropriate personnel. Responds promptly to inquiries from departments and vendors. Meets the expectations and requirements of internal and external customers, building rapport with stakeholders to facilitate smooth communication. Provides clear guidance on contract processes and requirements. Contract Databases and Logs Enters contract data into tracking systems or databases, ensuring accuracy. Identifies discrepancies or missing documentation in contract data. Updates contract logs with key dates, terms, and renewal information. Generates standard reports on contract activity and status. Assists with data validation and cleanup to ensure accuracy. Supports audits by retrieving and organizing requested contract records. Maintains logs and databases that are current and accessible. Compliance and Policy Adherence Verifies that contracts meet institutional formatting and policy requirements. Flags missing or incomplete documentation for review. Supports compliance with HIPAA, Stark Law, Anti-Kickback Statute, and other applicable regulations. Participates in training on contract compliance and confidentiality. Maintains confidentiality of sensitive contract information. General Administrative Support Orders office supplies and manages department filing systems. Prepares agendas, takes meeting minutes, and distributes follow-up items. Assists with onboarding of new staff or contractors. Supports special projects and process improvement initiatives. Contracts Renewals and Expirations Monitors upcoming contract expirations and alerts responsible parties. Prepares renewal templates and assists with drafting updated terms. Coordinates with departments to confirm continued need for services. Tracks renewal approvals and ensures timely execution. Archives expired contracts per retention policies. Required Qualifications Associate's degree in Business Administration, Legal Studies, or a related field of study. Two (2) years of administrative work experience, including at least 1 year supporting contract management, legal procurement, or compliance functions in a healthcare, legal, or corporate setting. Preferred Qualifications Bachelor's degree in Business Administration, Legal Studies, Healthcare Administration, or a related field of study. Three (3) years of experience in a healthcare or legal administrative support role, with direct exposure to contract lifecycle processes, document management systems, and regulatory compliance. Certifi ed Administrative Professional (CAP) offered by the International Association of Administrative Professionals (IAAP); demonstrates advanced administrative knowledge and skills Certified Contract Manager (CCM) offered by the National Contract Management Association (NCMA); beneficial for understanding contract lifecycle and compliance Notary Public Commission HIPAA Certification; demonstrates understanding of healthcare privacy and security regulations Salary Range $50,000 + depending on qualifications Working Environment/Equipment Standard office equipment Repetitive use of a keyboard Must be able to work in a hybrid environment as needed. May require occasional travel between administrative offices or healthcare facilities. Must be able to sit for extended periods and manage prolonged screen time. Requires use of contract management systems, document editing software, and enterprise resource planning (ERP) tools. Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.
Dell Medical School
Austin, Texas
General Notes The Office of Information Technology at the Dell Medical School is seeking an Epic Analyst - Ambulatory / Kaleidoscope. Purpose This position serves as the subject matter expert and technical contact for their focus application areas (Ambulatory/Kaleidoscope) and takes the lead in primary areas of work, including Projects, Changes, and the highest point of Break/Fix escalation. Additionally, the Epic Analyst - Ambulatory / Kaleidoscope demonstrates full use and application of standard principles, theories, and concepts related to technical discipline, and provide solutions to a variety of complex problems. Responsibilities Designs, builds, configures, tests, and provides maintenance of clinical information systems with a focus in patient registration, patient scheduling, patient billing, and patient throughput. Serves as a liaison between business operations and providers, internal information technology, system users and vendors working within the defined project objectives for issue and problem resolution. Provides support to end-users both remotely and in-person. Monitors, investigates, troubleshoots, and resolves incoming tickets. Coordinates system fixes and changes with software vendors. Coordinates the deployment of application changes with the training team and operations. Creates test scripts, timelines, and plans for application and workflow changes. Performs actual testing of clinical information system configuration and processes, including testing across applications and/or the testing of the application configuration of other analysts. Coordinates and participates in requestor and user testing of application changes. Collaborates with technical colleagues to help identify any infrastructure related issues that have resulted in clinical application issues. Provides on-going end user clinical information systems support with all upgrades, new releases, enhanced functionality, and requested change and problem management support following the outlined ITIL processes. Marginal or Periodic Functions: Assists with other Epic modules as needed. Provides backup support during peak times or staff shortages. Participates in special projects and initiatives. Performs related duties as required. Knowledge, Skills & Abilities Technical Learning Quickly learns new technical skills and knowledge; is good at learning new industry, company, product, or technical knowledge. Stays updated with the latest Epic Ambulatory features. Actively seeks out training opportunities. Applies new knowledge to improve system performance. Problem Solving Uses rigorous logic and methods to solve difficult problems with effective solutions. Diagnoses and resolves complex application issues. Develops innovative solutions to improve user experience. Collaborates with teams to address system challenges. Customer Focus Is dedicated to meeting the expectations and requirements of internal and external customers. Provides excellent support to clinical staff. Understands and anticipates user needs. Ensures user satisfaction with application performance. Collaboration Works effectively and cooperatively with others; establishes and maintains good working relationships. Collaborates with IT and clinical teams. Shares knowledge and best practices. Participates in team meetings and projects. Attention to Detail Thoroughly reviews work for accuracy and completeness. Ensures configurations are precise and accurate. Reviews documentation for completeness. Monitors system performance for issues. Required Qualifications E pic Ambulatory Certification. Demonstrates a strong understanding of IT principles, software development, and system analysis, typically evidenced by a Bachelor's degree in Information Technology, Computer Science, or a related field. Possesses practical experience in healthcare IT environments and familiarity with Epic systems, generally shown through at least 3 years of relevant experience in healthcare IT or Epic systems. Relevant education and experience may be substituted as appropriate. Preferred Qualifications Project Management Professional (PMP) Certification. Master's degree in Information Technology, Computer Science, or a related field. Extensive experience with Epic Ambulatory applications, typically demonstrated by at least 5 years of relevant experience. Salary Range OPEN Working Conditions Standard office equipment Repetitive use of a keyboard May be exposed to such occupational hazards as communicable diseases, blood borne pathogens, ionizing and non-ionizing radiation, hazardous medications and disoriented or combative patients, or others. Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.
General Notes The Office of Information Technology at the Dell Medical School is seeking an Epic Analyst - Ambulatory / Kaleidoscope. Purpose This position serves as the subject matter expert and technical contact for their focus application areas (Ambulatory/Kaleidoscope) and takes the lead in primary areas of work, including Projects, Changes, and the highest point of Break/Fix escalation. Additionally, the Epic Analyst - Ambulatory / Kaleidoscope demonstrates full use and application of standard principles, theories, and concepts related to technical discipline, and provide solutions to a variety of complex problems. Responsibilities Designs, builds, configures, tests, and provides maintenance of clinical information systems with a focus in patient registration, patient scheduling, patient billing, and patient throughput. Serves as a liaison between business operations and providers, internal information technology, system users and vendors working within the defined project objectives for issue and problem resolution. Provides support to end-users both remotely and in-person. Monitors, investigates, troubleshoots, and resolves incoming tickets. Coordinates system fixes and changes with software vendors. Coordinates the deployment of application changes with the training team and operations. Creates test scripts, timelines, and plans for application and workflow changes. Performs actual testing of clinical information system configuration and processes, including testing across applications and/or the testing of the application configuration of other analysts. Coordinates and participates in requestor and user testing of application changes. Collaborates with technical colleagues to help identify any infrastructure related issues that have resulted in clinical application issues. Provides on-going end user clinical information systems support with all upgrades, new releases, enhanced functionality, and requested change and problem management support following the outlined ITIL processes. Marginal or Periodic Functions: Assists with other Epic modules as needed. Provides backup support during peak times or staff shortages. Participates in special projects and initiatives. Performs related duties as required. Knowledge, Skills & Abilities Technical Learning Quickly learns new technical skills and knowledge; is good at learning new industry, company, product, or technical knowledge. Stays updated with the latest Epic Ambulatory features. Actively seeks out training opportunities. Applies new knowledge to improve system performance. Problem Solving Uses rigorous logic and methods to solve difficult problems with effective solutions. Diagnoses and resolves complex application issues. Develops innovative solutions to improve user experience. Collaborates with teams to address system challenges. Customer Focus Is dedicated to meeting the expectations and requirements of internal and external customers. Provides excellent support to clinical staff. Understands and anticipates user needs. Ensures user satisfaction with application performance. Collaboration Works effectively and cooperatively with others; establishes and maintains good working relationships. Collaborates with IT and clinical teams. Shares knowledge and best practices. Participates in team meetings and projects. Attention to Detail Thoroughly reviews work for accuracy and completeness. Ensures configurations are precise and accurate. Reviews documentation for completeness. Monitors system performance for issues. Required Qualifications E pic Ambulatory Certification. Demonstrates a strong understanding of IT principles, software development, and system analysis, typically evidenced by a Bachelor's degree in Information Technology, Computer Science, or a related field. Possesses practical experience in healthcare IT environments and familiarity with Epic systems, generally shown through at least 3 years of relevant experience in healthcare IT or Epic systems. Relevant education and experience may be substituted as appropriate. Preferred Qualifications Project Management Professional (PMP) Certification. Master's degree in Information Technology, Computer Science, or a related field. Extensive experience with Epic Ambulatory applications, typically demonstrated by at least 5 years of relevant experience. Salary Range OPEN Working Conditions Standard office equipment Repetitive use of a keyboard May be exposed to such occupational hazards as communicable diseases, blood borne pathogens, ionizing and non-ionizing radiation, hazardous medications and disoriented or combative patients, or others. Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.
Dell Medical School
Austin, Texas
General Notes Dell Medical School is seeking a Director of Digital Engagement. Purpose As Dell Medical School embarks on the next chapter of its evolution - building a truly integrated academic health system - the Director of Digital Engagement plays a central leadership role in shaping how the institution connects with audiences in a fast-changing digital landscape. This position leads enterprise-wide efforts to strengthen visibility, reach and reputation. The Director of Digital Engagement sets and drives digital strategy - spanning paid and organic campaigns, cross-platform advertising, enterprise social media, analytics/insights, and the optimization of Adobe Experience Manager, Customer Data Platform, and CRM systems. The role also ensures that digital engagement strategies are aligned with patient access and clinical priorities, including environments integrated with Epic electronic health records and patient portals, and leverages SEO and GEO best practices to maximize visibility in competitive health and education markets. Serving as a strategist, innovator and convener of digital practitioners, this role is critical to advancing Dell Med's and UT Health Austin's missions through measurable, user-centered digital engagement. Responsibilities Digital Strategy & Leadership Develop and execute a comprehensive digital engagement strategy aligned with institutional priorities, brand standards and business goals. Lead integration of digital marketing, social media, web experience (AEM), and CRM/CDP-driven personalization to ensure cohesive, user-centered experiences. Set performance benchmarks and oversee reporting to measure impact, optimize strategies and demonstrate ROI. Stay at the forefront of emerging digital trends, tools and platforms - including automation and generative AI - and identify opportunities for innovation. Platform & Campaign Management Oversee enterprise use of Adobe Experience Manager, ensuring content governance, optimization and best practices in site performance and SEO. Guide the use of Customer Data Platform capabilities for segmentation, targeting and personalized engagement. Direct email marketing operations, including campaign design, automation, testing and performance analysis. Ensure effective digital campaign execution across paid and owned channels, coordinating with creative/content teams and external partners. Social Media & Community Engagement Lead enterprise-wide social media strategy and governance, ensuring cohesive brand voice and effective risk management. Provide consultation to leadership and internal clients managing affiliated or program-based social accounts. Monitor trends, risks and engagement opportunities to inform proactive strategy adjustments. Team Leadership & Collaboration Directly supervise digital strategist(s), platform manager(s) and related staff/interns, ensuring alignment with departmental goals. Foster a collaborative culture across the Marketing and Communications team, partnering with creative, content and other colleagues. Manage vendor and agency relationships to ensure strategic alignment and timely execution of digital initiatives. Contribute to the development of institutional digital policies, governance models and workflows. Other Job Duties may apply as assigned KNOWLEDGE/SKILLS/ABILITIES Deep expertise in digital marketing, social media and content management systems, with strong knowledge of AEM, CDPs, CRMs, and email marketing platforms. Strong understanding of SEO and GEO best practices, with the ability to integrate them into web, social and digital advertising strategies to maximize visibility and reach. Proven ability to design and implement social media strategies that elevate brand visibility, foster community engagement, and manage institutional reputation across enterprise accounts. Demonstrated success in planning, executing and optimizing cross-platform digital advertising campaigns (e.g., Google Ads, Meta, LinkedIn) with a focus on measurable performance outcomes. Advanced proficiency with analytics platforms such as Google Analytics 4 (GA4), Adobe Analytics, and Meta Business Suite, with the ability to generate insights that guide strategy, optimize performance and demonstrate ROI. Experience administering and optimizing CRM platforms to support segmentation, targeting, personalization and campaign performance. Strong understanding of data-driven marketing, including segmentation, targeting, retargeting and automation. Leadership skills with demonstrated experience supervising teams and managing vendor/agency partnerships. Excellent collaboration and communication skills for engaging stakeholders at all levels, including senior leadership. Curiosity and adaptability in applying emerging technologies (AI, automation, martech) to digital engagement challenges. Required Qualifications Bachelor's degree in marketing, communications, digital media or a related field. At least seven years of progressively responsible experience in digital marketing, web/content management or related fields. Demonstrated leadership experience managing digital strategy, teams and platforms at scale. Proficiency with Adobe Experience Manager, Customer Data Platform and digital campaign management tools. Experience administering and optimizing customer relationship management (CRM) systems to support audience engagement and campaign performance. Strong project management and organizational skills with the ability to balance multiple priorities. Relevant education and experience may be substituted as appropriate. Preferred Qualifications Master's degree in marketing, communications, business or a related field. Experience in an academic medical center, higher education, or health care environment, including digital engagement in contexts integrated with Epic electronic health records or patient portals. Advanced expertise in social media strategy, including editorial planning, community engagement, and governance for enterprise-level accounts. Demonstrated success in managing cross-platform digital advertising campaigns (e.g., Google Ads, Meta, LinkedIn), with a focus on performance optimization and ROI. Advanced expertise in using analytics tools to generate insights that guide strategy, optimize performance and demonstrate ROI. Proven ability to oversee digital advertising and engagement budgets with a focus on impact and performance. Demonstrated experience leading SEO and GEO strategies within a large, multi-site organization, with proven results in increasing organic visibility and local search performance. Familiarity with UT Austin systems, policies and procurement processes. Evidence of success in leading enterprise-level digital transformation or innovation initiatives. Adobe Experience Manager Adobe Analytics Salary Range $169,000 + depending on qualifications Working Conditions Standard office environment Repetitive use of a keyboard Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.
General Notes Dell Medical School is seeking a Director of Digital Engagement. Purpose As Dell Medical School embarks on the next chapter of its evolution - building a truly integrated academic health system - the Director of Digital Engagement plays a central leadership role in shaping how the institution connects with audiences in a fast-changing digital landscape. This position leads enterprise-wide efforts to strengthen visibility, reach and reputation. The Director of Digital Engagement sets and drives digital strategy - spanning paid and organic campaigns, cross-platform advertising, enterprise social media, analytics/insights, and the optimization of Adobe Experience Manager, Customer Data Platform, and CRM systems. The role also ensures that digital engagement strategies are aligned with patient access and clinical priorities, including environments integrated with Epic electronic health records and patient portals, and leverages SEO and GEO best practices to maximize visibility in competitive health and education markets. Serving as a strategist, innovator and convener of digital practitioners, this role is critical to advancing Dell Med's and UT Health Austin's missions through measurable, user-centered digital engagement. Responsibilities Digital Strategy & Leadership Develop and execute a comprehensive digital engagement strategy aligned with institutional priorities, brand standards and business goals. Lead integration of digital marketing, social media, web experience (AEM), and CRM/CDP-driven personalization to ensure cohesive, user-centered experiences. Set performance benchmarks and oversee reporting to measure impact, optimize strategies and demonstrate ROI. Stay at the forefront of emerging digital trends, tools and platforms - including automation and generative AI - and identify opportunities for innovation. Platform & Campaign Management Oversee enterprise use of Adobe Experience Manager, ensuring content governance, optimization and best practices in site performance and SEO. Guide the use of Customer Data Platform capabilities for segmentation, targeting and personalized engagement. Direct email marketing operations, including campaign design, automation, testing and performance analysis. Ensure effective digital campaign execution across paid and owned channels, coordinating with creative/content teams and external partners. Social Media & Community Engagement Lead enterprise-wide social media strategy and governance, ensuring cohesive brand voice and effective risk management. Provide consultation to leadership and internal clients managing affiliated or program-based social accounts. Monitor trends, risks and engagement opportunities to inform proactive strategy adjustments. Team Leadership & Collaboration Directly supervise digital strategist(s), platform manager(s) and related staff/interns, ensuring alignment with departmental goals. Foster a collaborative culture across the Marketing and Communications team, partnering with creative, content and other colleagues. Manage vendor and agency relationships to ensure strategic alignment and timely execution of digital initiatives. Contribute to the development of institutional digital policies, governance models and workflows. Other Job Duties may apply as assigned KNOWLEDGE/SKILLS/ABILITIES Deep expertise in digital marketing, social media and content management systems, with strong knowledge of AEM, CDPs, CRMs, and email marketing platforms. Strong understanding of SEO and GEO best practices, with the ability to integrate them into web, social and digital advertising strategies to maximize visibility and reach. Proven ability to design and implement social media strategies that elevate brand visibility, foster community engagement, and manage institutional reputation across enterprise accounts. Demonstrated success in planning, executing and optimizing cross-platform digital advertising campaigns (e.g., Google Ads, Meta, LinkedIn) with a focus on measurable performance outcomes. Advanced proficiency with analytics platforms such as Google Analytics 4 (GA4), Adobe Analytics, and Meta Business Suite, with the ability to generate insights that guide strategy, optimize performance and demonstrate ROI. Experience administering and optimizing CRM platforms to support segmentation, targeting, personalization and campaign performance. Strong understanding of data-driven marketing, including segmentation, targeting, retargeting and automation. Leadership skills with demonstrated experience supervising teams and managing vendor/agency partnerships. Excellent collaboration and communication skills for engaging stakeholders at all levels, including senior leadership. Curiosity and adaptability in applying emerging technologies (AI, automation, martech) to digital engagement challenges. Required Qualifications Bachelor's degree in marketing, communications, digital media or a related field. At least seven years of progressively responsible experience in digital marketing, web/content management or related fields. Demonstrated leadership experience managing digital strategy, teams and platforms at scale. Proficiency with Adobe Experience Manager, Customer Data Platform and digital campaign management tools. Experience administering and optimizing customer relationship management (CRM) systems to support audience engagement and campaign performance. Strong project management and organizational skills with the ability to balance multiple priorities. Relevant education and experience may be substituted as appropriate. Preferred Qualifications Master's degree in marketing, communications, business or a related field. Experience in an academic medical center, higher education, or health care environment, including digital engagement in contexts integrated with Epic electronic health records or patient portals. Advanced expertise in social media strategy, including editorial planning, community engagement, and governance for enterprise-level accounts. Demonstrated success in managing cross-platform digital advertising campaigns (e.g., Google Ads, Meta, LinkedIn), with a focus on performance optimization and ROI. Advanced expertise in using analytics tools to generate insights that guide strategy, optimize performance and demonstrate ROI. Proven ability to oversee digital advertising and engagement budgets with a focus on impact and performance. Demonstrated experience leading SEO and GEO strategies within a large, multi-site organization, with proven results in increasing organic visibility and local search performance. Familiarity with UT Austin systems, policies and procurement processes. Evidence of success in leading enterprise-level digital transformation or innovation initiatives. Adobe Experience Manager Adobe Analytics Salary Range $169,000 + depending on qualifications Working Conditions Standard office environment Repetitive use of a keyboard Required Materials Resume/CV 3 work references with their contact information; at least one reference should be from a supervisor Letter of interest Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded. Once your job application has been submitted, you cannot make changes. Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.