Gaston College is seeking to fill the position of Institutional Research Coordinator The Institutional Research Coordinator supports institutional efforts to maintain and enhance a data-driven environment by assisting the Director of Institutional Effectiveness. This position plays a key role in promoting a culture of evidence and inquiry and broad-based engagement by providing information and analysis for decision-making and continual improvement. This position reports to the Director of Institutional Effectiveness. DUTIES AND RESPONSIBILITIES: Provides technical and analytical support to the Director of Institutional Effectiveness Synthesize a broad, detailed knowledge of reporting and analytical tools, and keep current with new and emerging technologies and processes. Employ appropriate programming (such as Informer, Excel, Power BI, and SAS to identify populations and select samples, write queries, extract data, clean data, perform statistical analyses, and render reports through various mediums. Investigate and diagnose problematic data areas, verify data integrity, and determine and evaluate options for resolution. Collaborate with end users and validate reports for quality assurance. Translate reporting requests in order to accurately portray the information needs into usable information for quality and compliance issues. Analyze data to enhance understanding of student experiences and effectiveness of student support strategies and interventions. Collaborate with College leadership to identify data analysis needs and then assist in the collection, analysis and interpretation of data to meet those needs. Educate the campus community on comprehending and effectively using data results. Facilitate the administration of surveys and course evaluations. Plan, compose, and produce regular institutional reports. Support institutional compliance with federal, state, contracted services, grants, and accrediting organizations' laws, rules, regulations, and requirements. Provide statistical expertise in analyses and reporting required for evaluation of student success and institutional initiatives. Meet the deadlines of users. Perform other duties as assigned that achieve the College mission and initiatives. Perform other duties incidental to the work described herein. MINIMUM EDUCATION QUALIFICATIONS: Bachelor's degree from a regionally accredited institution required. Bachelor's degree from a regionally accredited institution in a related field (e.g., computer science, information systems, social science, educational research, statistics, or a closely related field) preferred. Master's degree from a regionally accredited institution preferred. MINIMUM EXPERIENCE QUALIFICATIONS: At least two years of demonstrated experience in data retrieval and analysis required. Experience with database applications and proficiency in MS Office, with strong skills in Excel required. Familiarity and experience working with Ellucian (Datatel) Colleague or similar system required. Strong written and verbal communication skills and the ability work in a collegial manner with faculty and staff required. Excellent organizational skills with an attention to detail required. Experience with SQL, SAS or SPSS, and Informer preferred. Higher education experience preferred. recblid uh10jypcl4k2vfxv5ijg76n1hy92bv
02/26/2022
Full time
Gaston College is seeking to fill the position of Institutional Research Coordinator The Institutional Research Coordinator supports institutional efforts to maintain and enhance a data-driven environment by assisting the Director of Institutional Effectiveness. This position plays a key role in promoting a culture of evidence and inquiry and broad-based engagement by providing information and analysis for decision-making and continual improvement. This position reports to the Director of Institutional Effectiveness. DUTIES AND RESPONSIBILITIES: Provides technical and analytical support to the Director of Institutional Effectiveness Synthesize a broad, detailed knowledge of reporting and analytical tools, and keep current with new and emerging technologies and processes. Employ appropriate programming (such as Informer, Excel, Power BI, and SAS to identify populations and select samples, write queries, extract data, clean data, perform statistical analyses, and render reports through various mediums. Investigate and diagnose problematic data areas, verify data integrity, and determine and evaluate options for resolution. Collaborate with end users and validate reports for quality assurance. Translate reporting requests in order to accurately portray the information needs into usable information for quality and compliance issues. Analyze data to enhance understanding of student experiences and effectiveness of student support strategies and interventions. Collaborate with College leadership to identify data analysis needs and then assist in the collection, analysis and interpretation of data to meet those needs. Educate the campus community on comprehending and effectively using data results. Facilitate the administration of surveys and course evaluations. Plan, compose, and produce regular institutional reports. Support institutional compliance with federal, state, contracted services, grants, and accrediting organizations' laws, rules, regulations, and requirements. Provide statistical expertise in analyses and reporting required for evaluation of student success and institutional initiatives. Meet the deadlines of users. Perform other duties as assigned that achieve the College mission and initiatives. Perform other duties incidental to the work described herein. MINIMUM EDUCATION QUALIFICATIONS: Bachelor's degree from a regionally accredited institution required. Bachelor's degree from a regionally accredited institution in a related field (e.g., computer science, information systems, social science, educational research, statistics, or a closely related field) preferred. Master's degree from a regionally accredited institution preferred. MINIMUM EXPERIENCE QUALIFICATIONS: At least two years of demonstrated experience in data retrieval and analysis required. Experience with database applications and proficiency in MS Office, with strong skills in Excel required. Familiarity and experience working with Ellucian (Datatel) Colleague or similar system required. Strong written and verbal communication skills and the ability work in a collegial manner with faculty and staff required. Excellent organizational skills with an attention to detail required. Experience with SQL, SAS or SPSS, and Informer preferred. Higher education experience preferred. recblid uh10jypcl4k2vfxv5ijg76n1hy92bv
The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. Position pays $50,790 Annually DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. PHYSICAL REQUIREMENTS Generally works in a traditional climate controlled office environment and requires the ability to sit for extended periods. Some walking, standing, and bending required, with the ability to lift and maneuver items weighing up to 25 pounds. Must be able to travel between campuses and to other applicable events. Work environment can be stressful at times in dealing with a wide variety of challenges and deadlines. In addition to regular office hours, position sometimes requires overtime and/or evening hours. recblid 05equyort9uw53op3zu20lh3dh0tbr
09/21/2021
Full time
The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. Position pays $50,790 Annually DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. PHYSICAL REQUIREMENTS Generally works in a traditional climate controlled office environment and requires the ability to sit for extended periods. Some walking, standing, and bending required, with the ability to lift and maneuver items weighing up to 25 pounds. Must be able to travel between campuses and to other applicable events. Work environment can be stressful at times in dealing with a wide variety of challenges and deadlines. In addition to regular office hours, position sometimes requires overtime and/or evening hours. recblid 05equyort9uw53op3zu20lh3dh0tbr
Gaston College is seeking to fill the following position: Communications and PR Specialist The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. recblid mxcp6wduyv810jvedwfopctzl3ie6k
09/15/2021
Full time
Gaston College is seeking to fill the following position: Communications and PR Specialist The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. recblid mxcp6wduyv810jvedwfopctzl3ie6k
The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. Position pays $50,790 Annually DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. PHYSICAL REQUIREMENTS Generally works in a traditional climate controlled office environment and requires the ability to sit for extended periods. Some walking, standing, and bending required, with the ability to lift and maneuver items weighing up to 25 pounds. Must be able to travel between campuses and to other applicable events. Work environment can be stressful at times in dealing with a wide variety of challenges and deadlines. In addition to regular office hours, position sometimes requires overtime and/or evening hours. recblid 05equyort9uw53op3zu20lh3dh0tbr
09/12/2021
Full time
The Communications and PR Specialist acts as the Public Information Officer (PIO) for the College and is responsible for planning, developing, and implementing internal and external public relations and media relation strategies in support of the College's Vision, Mission, Values, and Strategic Plan by heightening the College's reputation and brand. Position pays $50,790 Annually DUTIES AND RESPONSIBILITIES Supports the College's success by strengthening media and public relations and raising awareness of the College's reputation and brand. This includes drafting press releases, pitches, and media summaries; developing and maintaining relationships with media contacts; managing media requests in a timely and professional manner; organizing and scheduling college personnel interviews; tracking and analyzing media coverage; and ensuring that communications are cohesive with the brand image. Assists in developing and implementing media and public relations strategies through effective communications, under the direction of the Executive Director of Marketing and Communications. Implements media and public relations plans to support the College's initiatives and events including, but not limited to, enrollment, major gifts, facility renovations and openings, key partnership events, and other newsworthy activities. Provides guidance and support to departments and campuses for media and public relations activities. Identifies and writes news stories to highlight the College's academic excellence, new and existing programs, innovative culture, and successes of students, faculty, staff, and other key stakeholders, and cultivates opportunities for headline coverage across various media channels. Takes and edits photos to accompany stories and other written communications. Serves as the College's Public Information Officer (PIO), official media contact and principal spokesperson to the public and media with a primary focus on promoting positive public relations. Maintains contact with supervisor, and other senior leadership as appropriate, in matters relating to news media, public statements, and public relations activities. Serves as the communications specialist for emergency operations and response. Assists with public events, press conferences, meetings, and public appearances as needed. Writes content, garners appropriate approvals, and effectively develops and disseminates College communications, including press releases, media packets, website content, emails, articles, and other internal/external communication pieces. Maintains a database of College highlights and key facts, College awards and recognitions, and information on key positions and leaders. Assists in increasing internal communications and awareness of various activities, events, recognitions, etc. by identifying and writing stories of interest with the goal of cultivating an informed and proud culture. Coordinates communications activities with other members of the Marketing and Communications team to effectively use the website, social media, and other tools to promote and elevate the College's reputation and brand. Develops and maintains an annual "communications activities" calendar that identifies and plans for key communications and activities to support and promote public relations, key events, etc. Measures PR program impacts using regular reporting. Schedules and coordinates internal and external photography and video services for College public relations-related activities as needed. Encourages the submission of suggestions for internal and external PR and media stories and related activities. Responds timely to internal and external communications and requests and attends and participates in meetings and other College events to ensure that communications and PR interests are covered. Provides communications and related support as requested such as speech writing, talking points, and scripts. Provides editing support for various College and special publications as requested. Maintains records of all media coverage and related PR information. Maintains a high standard of professionalism in representing the College including confidentiality in all aspects of the position's responsibilities and adherence to policies, procedures, and other established guidelines as appropriate. Adheres to professional accountability and accepts responsibility for managing situations and problems. Works cooperatively with team members and colleagues, contributing positively and constructively to the achievement of team and College objectives and provide a high level of service to customers by establishing and maintaining effective working relationships and partnerships. Performs other duties as assigned. MINIMUM EDUCATION QUALIFICATIONS Bachelor's degree from a nationally accredited institution required. Bachelor's degree from a nationally accredited institution in journalism, communications, or public relations preferred. MINIMUM EXPERIENCE QUALIFICATIONS At least three years of public relations/communications experience. Demonstrated knowledge, skills, and experience in the design and execution of public relations and communications required. Strong creative, strategic, analytical, and organizational skills required. Must be able to assimilate large amounts of information, research topics, and write on unfamiliar topics. Experience writing about a variety of topics preferred. Strong storytelling, oral and written communications skills required, including excellent skills with structure, grammar, spelling, etc. Must be able to build rapport with diverse populations Excellent time-management skills and ability to prioritize and meet deadlines required. Valid driver's license required. Proficiency in MS Office software required. Basic photography and photo editing skills preferred. Experience working with various media outlets preferred. Knowledge of social media channels and experience using them to support communications efforts preferred. PHYSICAL REQUIREMENTS Generally works in a traditional climate controlled office environment and requires the ability to sit for extended periods. Some walking, standing, and bending required, with the ability to lift and maneuver items weighing up to 25 pounds. Must be able to travel between campuses and to other applicable events. Work environment can be stressful at times in dealing with a wide variety of challenges and deadlines. In addition to regular office hours, position sometimes requires overtime and/or evening hours. recblid 05equyort9uw53op3zu20lh3dh0tbr