Illinois Central College
East Peoria, Illinois
Summary The Vice President (VP) of Marketing, Communications, and Recruiting is a visionary leader focused on advancing the College's mission through innovative marketing, communications, and recruitment strategies. Reporting directly to the President and serving as a key member of the President's Cabinet and VP Council, the VP provides strategic leadership and oversight for Admissions, Marketing & Communications, the Print Shop, Recruiting, and the Website. This includes responsibility for both internal and external communication strategies, such as branding, media relations, advertising, digital engagement, public relations, recruitment, and web services. The VP supervises and supports the professional development of three direct reports across these four key areas. Additionally, the VP leads the development and execution of strategic enrollment and outreach initiatives, ensuring alignment with the College's Strategic Plan, Institutional Operational Plan, and Strategic Enrollment Management plan. Leveraging data-driven insights, the VP leads impactful marketing and admissions campaigns that elevate the College's profile, engagement, and influence across local and broader communities. A key aspect of the role is fostering interdisciplinary collaboration, enhancing institutional branding, and innovating new approaches to student recruitment and engagement. Compensation for the Vice President of Marketing, Communications, and Recruiting is $100,880 - $125,000 annually. Essential Functions This list is meant to be representative, not exhaustive. Some incumbents may not perform all the duties listed while in other cases related duties may also be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 1. Leads the development and execution of a comprehensive, data-driven brand and communication strategy, aligning with the College's mission and vision, and positioning the institution for sustained growth and community impact. 2. Drives the evolution of the College's visual identity and ensures its strategic alignment across all platforms, managing key publications, digital media, signage, and marketing/recruiting events to maintain brand consistency and reinforce the College's reputation. 3. Provides strategic leadership for the College's recruitment and outreach efforts, driving innovative prospect targeting and overseeing the CRM system to meet institutional enrollment objectives aligned with the College's long-term strategic goals for both academic and professional credit. 4. Develops and leads integrated communication strategies that effectively engage internal and external audiences, ensuring clear, timely, and consistent messaging across multiple channels, including campus-wide updates, emails, and high-level stakeholder meetings. 5. Steers market research initiatives with a focus on data-driven insights, guiding strategic decisions in marketing, recruitment, and enrollment efforts that drive institutional performance and meet long-term enrollment targets. 6. Orchestrates the development and execution of strategic marketing plans, collaborating with senior leadership, cross-functional teams, and external stakeholders to maximize enrollment through targeted public relations, digital strategy, and large-scale outreach initiatives. 7. Leads media relations and strategic public relations efforts to enhance the College's visibility and reputation at local, regional, and national levels, ensuring alignment with the College's overarching brand strategy, including during crisis communications. 8. Champions the strategic evolution of the College's website, ensuring that it is not only user-friendly but also a key driver for image, recruitment, engagement, and marketing, and leads collaborations with cross-departmental teams to keep content dynamic and relevant. 9. Oversees and manages the comprehensive marketing and communications budget, ensuring resources are allocated efficiently to maximize the impact of marketing and recruitment strategies in alignment with institutional priorities. 10. Provides strategic direction for the implementation and continuous refinement of systems to monitor and assess the effectiveness of marketing, recruitment, and communication initiatives, driving data-informed improvements and outcomes. 11. Establishes and nurtures strategic relationships with key internal and external stakeholders, ensuring they are informed, engaged, and aligned with the College's strategic vision and marketing communications initiatives. 12. Facilitates the creation of high-impact messaging, speeches, and presentations for the President and senior leadership, ensuring alignment with institutional priorities, clarity of communication, and effective representation of the College's vision and strategic goals. 13. Drives an integrated production tracking system that streamlines marketing resource utilization, optimizes operational efficiency, and enhances the effectiveness of marketing efforts across departments. 14. Perform related duties as required. Minimum Qualifications The requirements listed below are representative of the knowledge, skills and abilities required to satisfactorily perform the essential duties and responsibilities. 1.Bachelor's Degree in Management, Marketing, Mass Communications, or a related field. 2. At least three (3) years of management experience in marketing or a closely related area. 3. Direct experience in brand and marketing strategy, admissions/sales, and promotional media (digital, print, etc.). 4. Demonstrated strength in creative, promotional, technical, media, and writing skills. 5. Proficiency in Microsoft Office Suite. 6. Strong organizational and analytical abilities. 7. Exceptional verbal, written communication, and public relations skills. 8. Excellent interpersonal skills, with the ability to build and maintain professional and collaborative working relationships. Preferred Qualifications 1. Master's Degree in Management, Marketing, Mass Communications, or a related field. 2. Higher education experience.
Summary The Vice President (VP) of Marketing, Communications, and Recruiting is a visionary leader focused on advancing the College's mission through innovative marketing, communications, and recruitment strategies. Reporting directly to the President and serving as a key member of the President's Cabinet and VP Council, the VP provides strategic leadership and oversight for Admissions, Marketing & Communications, the Print Shop, Recruiting, and the Website. This includes responsibility for both internal and external communication strategies, such as branding, media relations, advertising, digital engagement, public relations, recruitment, and web services. The VP supervises and supports the professional development of three direct reports across these four key areas. Additionally, the VP leads the development and execution of strategic enrollment and outreach initiatives, ensuring alignment with the College's Strategic Plan, Institutional Operational Plan, and Strategic Enrollment Management plan. Leveraging data-driven insights, the VP leads impactful marketing and admissions campaigns that elevate the College's profile, engagement, and influence across local and broader communities. A key aspect of the role is fostering interdisciplinary collaboration, enhancing institutional branding, and innovating new approaches to student recruitment and engagement. Compensation for the Vice President of Marketing, Communications, and Recruiting is $100,880 - $125,000 annually. Essential Functions This list is meant to be representative, not exhaustive. Some incumbents may not perform all the duties listed while in other cases related duties may also be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 1. Leads the development and execution of a comprehensive, data-driven brand and communication strategy, aligning with the College's mission and vision, and positioning the institution for sustained growth and community impact. 2. Drives the evolution of the College's visual identity and ensures its strategic alignment across all platforms, managing key publications, digital media, signage, and marketing/recruiting events to maintain brand consistency and reinforce the College's reputation. 3. Provides strategic leadership for the College's recruitment and outreach efforts, driving innovative prospect targeting and overseeing the CRM system to meet institutional enrollment objectives aligned with the College's long-term strategic goals for both academic and professional credit. 4. Develops and leads integrated communication strategies that effectively engage internal and external audiences, ensuring clear, timely, and consistent messaging across multiple channels, including campus-wide updates, emails, and high-level stakeholder meetings. 5. Steers market research initiatives with a focus on data-driven insights, guiding strategic decisions in marketing, recruitment, and enrollment efforts that drive institutional performance and meet long-term enrollment targets. 6. Orchestrates the development and execution of strategic marketing plans, collaborating with senior leadership, cross-functional teams, and external stakeholders to maximize enrollment through targeted public relations, digital strategy, and large-scale outreach initiatives. 7. Leads media relations and strategic public relations efforts to enhance the College's visibility and reputation at local, regional, and national levels, ensuring alignment with the College's overarching brand strategy, including during crisis communications. 8. Champions the strategic evolution of the College's website, ensuring that it is not only user-friendly but also a key driver for image, recruitment, engagement, and marketing, and leads collaborations with cross-departmental teams to keep content dynamic and relevant. 9. Oversees and manages the comprehensive marketing and communications budget, ensuring resources are allocated efficiently to maximize the impact of marketing and recruitment strategies in alignment with institutional priorities. 10. Provides strategic direction for the implementation and continuous refinement of systems to monitor and assess the effectiveness of marketing, recruitment, and communication initiatives, driving data-informed improvements and outcomes. 11. Establishes and nurtures strategic relationships with key internal and external stakeholders, ensuring they are informed, engaged, and aligned with the College's strategic vision and marketing communications initiatives. 12. Facilitates the creation of high-impact messaging, speeches, and presentations for the President and senior leadership, ensuring alignment with institutional priorities, clarity of communication, and effective representation of the College's vision and strategic goals. 13. Drives an integrated production tracking system that streamlines marketing resource utilization, optimizes operational efficiency, and enhances the effectiveness of marketing efforts across departments. 14. Perform related duties as required. Minimum Qualifications The requirements listed below are representative of the knowledge, skills and abilities required to satisfactorily perform the essential duties and responsibilities. 1.Bachelor's Degree in Management, Marketing, Mass Communications, or a related field. 2. At least three (3) years of management experience in marketing or a closely related area. 3. Direct experience in brand and marketing strategy, admissions/sales, and promotional media (digital, print, etc.). 4. Demonstrated strength in creative, promotional, technical, media, and writing skills. 5. Proficiency in Microsoft Office Suite. 6. Strong organizational and analytical abilities. 7. Exceptional verbal, written communication, and public relations skills. 8. Excellent interpersonal skills, with the ability to build and maintain professional and collaborative working relationships. Preferred Qualifications 1. Master's Degree in Management, Marketing, Mass Communications, or a related field. 2. Higher education experience.
Illinois Central College
East Peoria, Illinois
The Illinois Central College (ICC) Board of Trustees invites confidential nominations and applications for the position of President. The Board seeks an accomplished, collaborative, engaging, transparent, visionary leader with a proven record of fostering student success, driving strategic initiatives, and advancing institutional innovation. ICC is a public community college that provides a dynamic learning environment, fostering excellence, opportunity, and innovation to meet the educational needs of its diverse students and community. ICC is centrally located in the vibrant and diverse Peoria region, offering a blend of urban amenities and rural charm. With campuses conveniently located in East Peoria and Peoria, both cities provide scenic riverfront areas and numerous family-friendly activities, along with access to cultural and entertainment offerings, making the area an attractive location for learning and community engagement. Major metropolitan areas such as Chicago and St. Louis are within easy driving distance, making day trips and weekend getaways convenient. ICC offers more than 150 program pathways featuring stackable certificates and associate degrees designed to prepare students for transfer and/or the workforce. As of Fall 2025, ICC offers 56 programs of study leading to an Associate in Arts or Associate in Science degree; 2 programs leading to an Associate in Fine Arts degree; an Associate in General Studies and an Associate in Engineering Science; 39 programs of study leading to an Associate Degree in Applied Science; and 62 programs leading to occupational certificates. Annually, ICC serves more than 10,500 credit students and 5,026 professional credit learners pursuing certificates, certifications, or digital badges. As an open-access college, ICC welcomes all who are ready to learn and is dedicated to empowering our community by providing accessible, relevant, and transformative educational opportunities. ICC is accredited by the Higher Learning Commission and received a 10-year accreditation with no follow-up reports required. Its next review is scheduled for 2030. A complete listing of ICC programs that have sought and received specialized (program) accreditation can be viewed here . ICC is governed by a seven-member, locally elected Board of Trustees , and one Student Trustee, in accordance with the Illinois Public Community College Act. The President of ICC serves as the Chief Executive Officer, providing vision, leadership, and strategic direction across all areas of the institution. Positions reporting directly to the President include the Chief of Staff, Executive Vice President of Administration and Finance, Executive Vice President of Academic Affairs, Vice President of Student Success, Vice President of Workforce and Diversity, Vice President of Marketing, Communications and Recruitment, and the Vice President of Institutional Advancement. The President is responsible for advancing student success, fostering strong relationships with the Board of Trustees, faculty, staff, and students, and building partnerships with business, industry, government, and community stakeholders. The Executive Vice President of Administration and Finance will lead the College as Interim President from January 1, 2026, until July 1, 2026, when the new President takes office. This will be his second term as Interim President. He has postponed his planned retirement until July 2027, in order to provide stability during the leadership transition, and allow ample time to select the next permanent President. Ideal candidates will have a proven record of transformational leadership; a strong commitment to student-centered outcomes; expertise in workforce development, regional economic partnerships, and credentialing; skill in building collaborative relationships with employers, community organizations, and educational partners; a forward-thinking orientation toward technology integration, such as AI or ERP systems, alongside the capacity to enhance operational effectiveness; exceptional communication and team-building abilities, to unite stakeholders, break down silos, and sustain engagement across the college; and experience in managing transformational change. The salary range for this position is $275,000 to $325,000, commensurate with experience and qualifications. Illinois Central College offers a comprehensive benefits package that includes medical, dental, and vision coverage; life and disability insurance; participation in the State Universities Retirement System (SURS); paid time off; and professional development opportunities. To ensure full consideration, application materials must be submitted online and should be received no later than November 15, 2025. The search page, which includes the Executive Search Profile and application and nomination links, can be found at: . RH Perry & Associates , a national executive search firm, is assisting Illinois Central College with this search. Interested parties can contact Jesse Thompson, Senior Consultant and Director of Community College Searches or Paul Doeg, President and Chief Operating Officer or via email at . All inquiries will remain confidential.
The Illinois Central College (ICC) Board of Trustees invites confidential nominations and applications for the position of President. The Board seeks an accomplished, collaborative, engaging, transparent, visionary leader with a proven record of fostering student success, driving strategic initiatives, and advancing institutional innovation. ICC is a public community college that provides a dynamic learning environment, fostering excellence, opportunity, and innovation to meet the educational needs of its diverse students and community. ICC is centrally located in the vibrant and diverse Peoria region, offering a blend of urban amenities and rural charm. With campuses conveniently located in East Peoria and Peoria, both cities provide scenic riverfront areas and numerous family-friendly activities, along with access to cultural and entertainment offerings, making the area an attractive location for learning and community engagement. Major metropolitan areas such as Chicago and St. Louis are within easy driving distance, making day trips and weekend getaways convenient. ICC offers more than 150 program pathways featuring stackable certificates and associate degrees designed to prepare students for transfer and/or the workforce. As of Fall 2025, ICC offers 56 programs of study leading to an Associate in Arts or Associate in Science degree; 2 programs leading to an Associate in Fine Arts degree; an Associate in General Studies and an Associate in Engineering Science; 39 programs of study leading to an Associate Degree in Applied Science; and 62 programs leading to occupational certificates. Annually, ICC serves more than 10,500 credit students and 5,026 professional credit learners pursuing certificates, certifications, or digital badges. As an open-access college, ICC welcomes all who are ready to learn and is dedicated to empowering our community by providing accessible, relevant, and transformative educational opportunities. ICC is accredited by the Higher Learning Commission and received a 10-year accreditation with no follow-up reports required. Its next review is scheduled for 2030. A complete listing of ICC programs that have sought and received specialized (program) accreditation can be viewed here . ICC is governed by a seven-member, locally elected Board of Trustees , and one Student Trustee, in accordance with the Illinois Public Community College Act. The President of ICC serves as the Chief Executive Officer, providing vision, leadership, and strategic direction across all areas of the institution. Positions reporting directly to the President include the Chief of Staff, Executive Vice President of Administration and Finance, Executive Vice President of Academic Affairs, Vice President of Student Success, Vice President of Workforce and Diversity, Vice President of Marketing, Communications and Recruitment, and the Vice President of Institutional Advancement. The President is responsible for advancing student success, fostering strong relationships with the Board of Trustees, faculty, staff, and students, and building partnerships with business, industry, government, and community stakeholders. The Executive Vice President of Administration and Finance will lead the College as Interim President from January 1, 2026, until July 1, 2026, when the new President takes office. This will be his second term as Interim President. He has postponed his planned retirement until July 2027, in order to provide stability during the leadership transition, and allow ample time to select the next permanent President. Ideal candidates will have a proven record of transformational leadership; a strong commitment to student-centered outcomes; expertise in workforce development, regional economic partnerships, and credentialing; skill in building collaborative relationships with employers, community organizations, and educational partners; a forward-thinking orientation toward technology integration, such as AI or ERP systems, alongside the capacity to enhance operational effectiveness; exceptional communication and team-building abilities, to unite stakeholders, break down silos, and sustain engagement across the college; and experience in managing transformational change. The salary range for this position is $275,000 to $325,000, commensurate with experience and qualifications. Illinois Central College offers a comprehensive benefits package that includes medical, dental, and vision coverage; life and disability insurance; participation in the State Universities Retirement System (SURS); paid time off; and professional development opportunities. To ensure full consideration, application materials must be submitted online and should be received no later than November 15, 2025. The search page, which includes the Executive Search Profile and application and nomination links, can be found at: . RH Perry & Associates , a national executive search firm, is assisting Illinois Central College with this search. Interested parties can contact Jesse Thompson, Senior Consultant and Director of Community College Searches or Paul Doeg, President and Chief Operating Officer or via email at . All inquiries will remain confidential.