Multi-Media / Marketing Coordinator / Branch Administrator

  • Long & Foster Real Estate, Inc
  • Centreville, Maryland
  • 01/27/2021
Full time

Job Description

Join the Long & Foster Family

As the nation's No. 1 independent brand (by sales volume), Long & Foster has guided people home since 1968. We're a full-service brokerage firm, offering residential and commercial real estate, mortgage, settlement, insurance, property management, corporate relocation and vacation rental services.

Our family includes more than 1,800 marketing, technology, finance, administrative, sales and management professionals, serving Long & Foster clients from North Carolina to New Jersey. We are united by a passion for guiding clients in their search for home. We are driven by a common set of values--integrity, honesty and service. And, together, we collaborate on custom solutions for our customers, agents and industry.

Multi-Media / Marketing Coordinator / Branch Administrator

Job Summary:

Under the general supervision of the Branch Manager, the Marketing Coordinator / Branch Administrator handles the daily flow of work, marketing, and administrative duties of the office. Ensures the various needs of Branch Managers are supported, as well as those of the Sales Associates.

Key Responsibilities:

  • Assists new Associates with new-hire paperwork, processes and sets up files for new Associates, sets up mailboxes for new Associates, assists in orienting new Associates to the office and the Company. Keeps records of all DLLR, MRIS & Board of REALTORS' functions such as agent additions, license renewals, terminations and transfers; coordinates required paperwork
  • Assists all Sales Associates with obtaining photos, business cards, name tags, name riders, etc. Informs Sales Associates of office policies and procedures. Serves as point of contact for Sales Associates' inquiries.
  • Maintains listings, sales, settlements, and processes.
  • Compiles competitive brokers' sales figures on a regular basis and forwards to Corporate Headquarters
  • Keeps records on all MLS functions such as agent additions, terminations, and transfers
  • Arranges for orientation and training of new hires and Sales Associates
  • Assists with the design and execution of social media campaigns for agents and management to provide attractive and informative campaigns.
  • Creates weekly and monthly editorial calendars to promote company brands on various social media websites
  • Creates and distributes content such as blogs, infographics, videos and press releases for social media and traditional outlets
  • Encourages greater social media participation amongst our agents
  • Monitors all social media content for office
  • Creates and distributes letters, memoranda, and other general office correspondence



Minimum Requirements:

  • Previous schooling or experience in digital communications or related field such as advertising, social media producer or graphic design
  • Creative with identifiable design skills
  • Impeccable oral and written communication skills including copywriting and editing skills
  • Experience with major social media platforms including Facebook, YouTube, Instagram, Pinterest, Snap, LinkedIn and Twitter, etc.
  • Experience with publishing, web design, content management systems, word processor applications and image/video editing software
  • Video production abilities using a smartphone or video camera
  • Understanding of social media KPIs, web traffic metrics and SEO
  • Works well with a team or on self-paced projects
  • Organized and self-motivated
  • Excellent time management skills