Special Events Manager
IMI Agency
Special Events Manager, IMI Events
Marketing Agency
Kennesaw, GA (Metro-Atlanta)
Status: Full-time Hybrid/Remote Location: Atlanta, GA (Preferred), open to CHI, DFW, DMV area
Reports to: Director of Accounts & IMI Events
Mission:
IMI Agency specializes in Building Better Beverage Business for our Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.
Job Description:
We are seeking a creative, well-organized, meticulous, people-prone Special Event Manager to join the IMI Events team. IMI Events curates specialized experiences that bring together hospitality leaders, clients, and beverage brand partners. From IMI's signature summits to immersive activations, IMI Events department combines creativity, hospitality, precision, and storytelling to build unforgettable moments that drive connection and business impact. This experienced Special Event Manager will play a lead role in curating, managing, and executing signature events for our existing clients and beverage brand partners, ensuring flawless coordination from concept through to on-site delivery and official execution, while staying within budget. The Special Events Manager will harness and document the wins for IMI media, new IMI Events client marketing, and opportunities for future event enhancement and elevation. This person must be a creative thinker with the ability to make words and visions come to life. Taking ownership and direction, while maintaining high organizational skills with a go-getter, goal-oriented mindset. This person would be based ideally in Atlanta. The Special Events Manager will manage event logistics, vendor relationships, and creative event design, while traveling as needed to oversee on-site execution.
Critical Competencies:
Given the high visibility of IMI Agency within the Chain Hospitality Operator, Beverage Supplier, and Beverage Distributor B2C and B2B communities, along with the ethical, transparent, and legally compliant ethics of our company, all IMI representatives must be intelligent, mature, well-polished, trustworthy, and have a high standard of ethics and leadership. You must have confidence and class in carrying out IMI's mission. Also, know how to receive constructive feedback, implement the necessary changes in performance and work, based on the feedback. You must dress and carry yourself in a manner that is superior to the standard, along with speaking and writing clearly.
Adaptability Communication Job-Related Business Focus Planning & Organizing Problem Solving Teamwork Technical Expertise Work Habits
Key Responsibilities:
Event Curation & Design
- Conceptualize creative event themes and experiences aligned with client and brand partner goals.
- Develop proposals, design elements, and run-of-show outlines for signature events.
Project & Vendor Management
- Lead end-to-end event planning, including venue selection, F&B coordination, dcor, entertainment, travel logistics, staffing, and production schedules.
- Source, negotiate, and manage vendor relationships to ensure high-quality deliverables within budget.
- Maintain detailed timelines, budgets, and communication with all stakeholders.
On-Site Execution
- Serve as the primary on-site lead during events, overseeing vendors, staff, and client experience.
- Ensure seamless event flow, troubleshoot issues, and maintain brand standards throughout.
Client & Partner Collaboration
- Act as a key point of contact for clients and beverage brand partners during planning and execution.
- Translate client objectives into creative, impactful event strategies.
Travel to event locations as required (approximately 30-40% travel, event-based).
Qualifications:
- 35 years of professional experience in event planning, production, or hospitality marketing (agency or beverage/hospitality experience strongly preferred).
- Demonstrated success managing mid- to large-scale events with multiple vendors and stakeholders.
- Strong creative vision with the ability to translate ideas into actionable event experiences.
- Highly organized with excellent project management, time management, and communication skills.
- Exceptionally skilled in the use of the Microsoft Office suite of applications (particularly PowerPoint, Word, Excel, Outlook, Teams, SharePoint).
- Exceptionally skilled and experienced working with Canva, Adobe Suites.
- Ability to thrive under pressure and adapt quickly in fast-paced, high-profile environments.
- Goal-oriented, focused, and assertive individual who needs little direction or supervision
- Natural talent for problem-solving and great attention to detail
- High-energy interpersonal skills and a professional demeanor
- Excellent organizational and time management skills
- Ability to prioritize work assignments and work under minimal direction
- Hospitable, with a service-oriented, client-first mentality
- Ability and willingness to travel for client events and activations.
- Follow-up and Follow-through must be your mantra.
- Self-motivated and results-driven
- Ability to maintain confidentiality.
IMI Agency is an equal-opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees.
If this describes you and you can work in a highly structured environment, completing tasks with precision, we want to hear from you!
Contact:
IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage Business for Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs across the Chain Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients. For over 30 years, we have maintained a singular focus: to manage in the best interests of our clients. We exist as an extension of our clients, a partnerthere to simplify the complex, to be transparent, to offer a unique perspective that goes beyond the bottom line but is always completely aligned with their goals and objectives.
Compensation details: 0
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